Rishabh Goel
Co-founder & CEO
Jun 26, 2024
|
7
min
Software as a Service (SaaS) is global by default. Entrepreneurs can start SaaS companies from anywhere, and customers can access their services from any location.
The internet and artificial intelligence (AI) have made creating and using SaaS products easier than ever before. This has opened up a world of opportunities for innovation and growth.
Opportunity for SaaS founders in the International space
Thanks to technology, entrepreneurs no longer need to be in tech hubs like Silicon Valley to start successful SaaS businesses.
Cloud computing, open-source tools, and the ability to work remotely means that innovators, solopreneurs, or indie hackers can scale and develop their ideas from anywhere in the world.
For instance, successful SaaS companies have founders from places like Estonia (Skype), India (Zoho), and Brazil (Hotmart).
Global Reach of SaaS Startups: Almost 40% of new SaaS companies are based outside of North America, India ranking in the top 5 with 711 SaaS companies showing that the SaaS market is truly global.
Remote Work Growth: The number of people working remotely has increased by 159% since 2009, providing entrepreneurs worldwide the opportunity to collaborate and innovate without geographical constraints.
Accessibility to Global Saas customers around the world
SaaS products are easy to access and use, allowing businesses to serve customers all over the world. The internet plays a crucial role in this, as it connects people and businesses globally.
Global Market Size: Worldwide the SaaS spending is to grow to $242.9 billion by 2025, with a yearly growth rate of 19.3%, resulting in market volume of up to $793. billion by 2029. This means that more and more companies are adopting SaaS solutions across different regions and industries.
Internet Penetration: With 5.52 billion active internet users worldwide as of 2024, a vast majority of the global population can access SaaS products.
Internet and AI Make It Easy to Create and Use SaaS Products
The internet has changed how SaaS products are created, distributed, and used. Cloud services like AWS, Google Cloud, and Microsoft Azure provide the resources needed to develop and launch SaaS applications quickly.
Ease of Access and Distribution: With over 5.52 billion people using the internet as of 2024, SaaS companies have a vast potential customer base. The internet allows for easy updates and maintenance, ensuring customers always have the latest features.
AI Transforming SaaS Business
Artificial intelligence (AI) is revolutionizing SaaS in many ways. AI tools and technologies make it easier to develop, personalize, and improve SaaS products.
AI-Powered Development: AI helps developers create software faster and with fewer errors. Tools like GitHub Copilot use AI to assist in writing code, making the development process more efficient.
Personalization: AI allows SaaS companies to offer personalized experiences to users. AI algorithms analyze user behavior and preferences, tailoring the software to meet individual needs from localised payment methods to real-time data tracking.
