Data Privacy

What is Data Privacy?

Data privacy is the branch of data protection that deals with the proper handling, processing, and storage of personal information. It focuses on how data should be collected and used based on its sensitivity and the consent of the individual.

Why It Matters

• It protects individuals from identity theft and unauthorized use of their personal details.

• It builds trust between customers and businesses by ensuring information is handled responsibly.

• It ensures compliance with legal frameworks like GDPR and CCPA to avoid significant fines.

• It gives individuals control over who can access their information and for what purpose.