Card-Present Transaction
What is Card-Present Transaction?
A card-present transaction is a payment where the physical card is used at a physical point of sale. This includes swiping a magnetic stripe, inserting an EMV chip, or tapping a contactless card or mobile wallet.
These transactions are generally considered more secure because the physical card is verified by a terminal. As a result, they typically have lower processing fees and lower rates of fraud compared to online payments.
Why It Matters
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Forms the basis of traditional retail and face-to-face commerce
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Utilizes hardware security like EMV chips to prevent card cloning
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Offers the lowest processing costs for merchants due to reduced risk
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Provides a faster and more tangible checkout experience for customers