# Psychology Articles

> Articles about Psychology from Dodo Payments, including guides, insights, and best practices.

- **URL**: https://dodopayments.com/zh/blogs/category/psychology

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- [折扣码背后的心理学：它们为何有效](https://dodopayments.com/zh/blogs/discount-code-psychology): 了解折扣码背后的心理学，以及 SaaS 团队如何利用紧迫感、锚定效应和聪明的促销，在不损害利润率的情况下提升转化。

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