# Volume Pricing

> Volume pricing is a model where the price for all units is determined by the total quantity purchased.

- **URL**: https://dodopayments.com/glossary/volume-pricing

---

## What is Volume Pricing?

Volume pricing is a model where the price for all units is determined by the total quantity purchased. If a customer buys enough units to reach a higher volume bracket, the lower price applies to every single unit in the order.

### Why It Matters

- It encourages large, bulk purchases by offering significant discounts for high volume.

- It is easy for customers to understand the total cost of a large order.

- It helps businesses move more inventory or secure larger service commitments quickly.

- It is a common strategy for wholesale and enterprise software deals.

## Learn More

- [Tiered pricing model guide](https://dodopayments.com/blogs/tiered-pricing-model-guide)
- [Pricing psychology tactics that improve conversion](https://dodopayments.com/blogs/pricing-psychology)
- [How to use value-based pricing in SaaS](https://dodopayments.com/blogs/value-based-pricing-saas)