# Payment Link

> A payment link is a URL or QR code generated by a merchant that directs a customer to a secure checkout page.

- **URL**: https://dodopayments.com/glossary/payment-link

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## What is Payment Link?

A payment link is a URL or QR code generated by a merchant that directs a customer to a secure checkout page. It allows businesses to accept payments through various channels like email, SMS, or social media without needing a full e-commerce website.

### Why It Matters

- Enables businesses to sell products and services through non-traditional channels

- Simplifies the payment process for remote sales and professional services

- Reduces the technical barriers to accepting online payments for small businesses

- Provides a secure and professional way to collect payments without manual invoicing

## Learn More

- [Build a high-converting checkout page without code](https://dodopayments.com/blogs/build-checkout-page-no-code)
- [How to optimize pricing page conversion](https://dodopayments.com/blogs/pricing-page-conversion-optimization)
- [Add a payment link to your landing page](https://dodopayments.com/blogs/add-payment-link-landing-page)